Wednesday, October 6, 2010

Wait... this is about what again?

I received this yesterday:
One of my friends has suggested that we women should do something special on facebook in order to increase awareness of October Breast Cancer Awareness month. It's so easy to do, that I'd love you to join in to make this a memorable online event.
Last year, the idea was to post the colour of the bra you were wearing on facebook...and it left men wondering for days, why women were posting colours, seemingly at random.
This year's game has to do with your handbag/purse, where we put our handbag the moment we get home; for example "I like it on the couch", "I like it on the kitchen counter", "I like it on the dresser". Well u get the idea. Just put your answer as your status (i.e. don't respond to this message, but put it on your status) - and cut n paste this message and forward to all your FB female friends to their inbox.
The bra game made it to the news. Let's get the purse in as well and see how powerful we women really are!!! REMEMBER - DO NOT PUT YOUR ANSWER AS A REPLY TO THIS MESSAGE- PUT IT IN YOUR STATUS!!! PASS THIS TO EVERYONE YOU KNOW!
... Really?

This is the kind of faux-female empowerment shit I hate. The we're-in-on-the-joke-so-it's-okay-to-be-being-sexist. Yes, this is sexist. It's girls being sexist to themselves.

First of all, this facebook meme isn't even about breast cancer awareness. The meme is about boys. It's trying to convince girls that they are, in fact, the lucky ones here who get to be tricky and silly and titillating. I'm no prude, but shouldn't breast cancer awareness be about... trying to raise awareness instead of trying to raise pants tents?

Oh, and yeah, October isn't just Breast Cancer Awareness Month, it's also Domestic Violence Awareness month.

And to raise some... REAL awareness...

Domestic, an online resource


  1. " UPDATE 10:45 pm

    Men: Hmph. Some of the not-so-fair sex have complained that this post is sexist as they are forbidden to read past the jump. Others have complained about the actual Internet meme: "Yeah, that's a great way to get men on board with breast cancer awareness month...alienate them." "

    1. If the whole implicit point of the meme is to arouse men, why would they dislike this?
    2.I agree 100% with you about this whole idea being dumb, just like the bra color one was dumb last year, as was the "save the boobies/tatas" breast cancer awareness campaign that happened a while back. Yeah, save our boobs. Don't worry about us